SOCIAL MEDIA MARKETING (SMM) SERVICE

SOCIAL MEDIA MARKETING (SMM) SERVICE - SOCIAL MEDIA SERVICES
◼︎SOCIAL MEDIA MARKETING (SMM) SERVICE

SOCIAL MEDIA MARKETING (SMM) SERVICE

Social Media Marketing (SMM) is the art of crafting promotional content for your business on social media platforms. Platforms such as Facebook, Instagram, and Twitter.

Content is custom-tailored to each specific social media platform. This helps you boost conversions and increase brand awareness.

SMM is all about meeting with your target audience where they “hang.” You want them to interact with each other and your brand socially.

The Numbers:

Hubspot recently shared the following data: (Hubspot is a great product which I use and highly recommend!)

Facebook
  • Users: 1.79 billion daily active users worldwide
  • Audience: Generation X and millennials
  • Industry impact: B2C
  • Best for – Brand awareness; advertising
Twitter
  • Users: 186 million daily active users worldwide
  • Audience: Primarily millennials
  • Industry impact: B2B and B2C
  • Best for – Public relations; customer service
Instagram
  • Users: 1 billion monthly active users
  • Audience: Primarily millennials
    Industry impact: B2C
  • Best for – Natural-looking media, behind-the-scenes, and user-generated content; advertising
LinkedIn
  • Users: 675 million monthly active users worldwide
  • Audience: Baby boomers, Generation X, and millennials
  • Industry impact: B2B
  • Best for – B2B relationships, business development, and employment marketing
YouTube
  • Users: Over 2 billion logged-in monthly users worldwide
  • Audience: Millennials, closely followed by Generation Z
  • Industry impact: B2C
  • Best for – Brand awareness; entertainment, and how-to videos
Snapchat
  • Users: 249 million daily active users worldwide
  • Audience: Primarily Generation Z
  • Industry impact: B2C
  • Best for – Brand awareness; advertising
Pinterest
  • Users: 416 million monthly active users worldwide
  • Audience: Primarily older millennials and younger baby boomers
  • Industry impact: B2C
  • Best for – Visual advertising; inspiration

This will give you a good idea of how each of these social media platforms will or will not help your business.

Almost everyone has multiple Social Media Accounts.

Most people who do have social media accounts visit them multiple times per day.

In addition to your business doing Email Marketing Campaigns, you need to be doing Social Media Marketing Campaigns.

Create a “Hook”

Like Email Marketing Campaigns, great SMM Campaigns use a “hook” to interest Prospects.

A “hook” is often some form of a “Digital Giveaway.” One such example is checklists. People Love Checklists!

When people have a problem, and someone can provide a FREE simple checklist to help solve the problem, there’s an excellent chance to “make a sale!”

Prices:

Social Media Marketing is customized for each client. After we chat, we’ll provide you with three quotes from which to choose.

Everyone has questions. Tap the button, and let’s schedule a chat.

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