NEWSLETTER MARKETING CAMPAIGNS

NEWSLETTER MARKETING CAMPAIGN SERVICE
◼︎NEWSLETTER MARKETING CAMPAIGN SERVICE

NEWSLETTER MARKETING CAMPAIGNS

Do you remember the company Newsletter?

Businesses started doing a Monthly Newsletter back in the times of the Romans.

Newsletter Marketing is the practice of companies sending informational and product-focused content. We send Newsletters via a digitally emailed letter to a subscriber list comprising leads and existing clients.

A Newsletter is a communication tool. Businesses share Newsletter’s relevant information with their customers, prospects, and subscribers.

Newsletters give you direct access to your audience’s inbox. Direct access to your audience allows you to share engaging content, promote sales and drive traffic to your website.

Businesses still do a regular newsletter to their leads and clients in today’s world.

Why?

Because newsletters work! Magazines and old-fashioned newspapers are just a variant of old-fashioned Newsletters.

Newsletters help build “habit.” For example, the habit of getting a business newsletter that entertains or educations is a powerful habit that helps builds trust. Trust often leads to you closing that sale vs. your competitor.

The 4 Types of Emails:

There are four types of emails:

  • Information
  • Digital Newsletter
  • Product Update
  • Transactional

The Digital Newsletter is the modern take on the old-fashioned paper newsletter. Therefore, these were often at the business checkout counter or mailed to customers.

How We Write Newsletters:
  1. Evaluate if an email newsletter is the right business “fit.”
  2. Determine the right kind of newsletter
  3. Balance your newsletter to be 90% educational and 10% promotional
  4. Set expectations on your Subscribe page
  5. Make creative email subject line
  6. Pick one Call-To-Action (CTA)
  7. Keep the design simple and copy focused
  8. Make sure images have alt text (ADA Compliance)
  9. Make it easy to unsubscribe
  10. Test, test, then test some more!
Prices:

Let us write a newsletter for your business. We can also turn one newsletter into a regular Newsletter Marketing Campaign!

Our Content Writing Services are a very low $0.50 per word.

In closing, we know everyone has questions. Tap the button, and let’s schedule a chat.

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